About Us


Established in Sydney, Australia in 1958, Playbill operates at the heart of the entertainment industry worldwide.

From world-class merchandising, program design and publishing, to venue management, vending and concessions, our breadth of service and international experience in sport and performing arts sets us apart.

Engaging fans and enhancing their experience of an event with quality products across a variety of channels is what we do best. We partner with major sporting teams, blockbuster musicals, national theatre, music and dance companies, and hundreds of international artists in more than ten countries around the world.